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Behavioral Marketing Works

New research from Silverpop, working with Forrester Consulting shows that buyers today control the buying process more than vendors control the selling process. And that’s try in both B2B and B2C...

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Consultiq Welcomes ContractIQ and Jellynote to the Bay Area Startup Directory

We’ve added ContractIQ and Jellynote to our Bay Area Startup Directory. ContractIQ bills itself as an online marketplace for startups to find mobile application development companies. Jellynote says...

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First Quarter Advertising Expenditures Down Slightly

New data from Kantar Media shows that total advertising expenditures in the first quarter of this year were down 0.1 percent from a year ago, clocking in at $30.2 billion. Kantar’s report did not...

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Apple Baked by Antitrust Judge

The court ruling on July 10 that Apple colluded with five major publishers boggles my mind, and I don’t quite know how to reconcile it with the many new businesses and product lines I have rolled out...

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SEC Approves Startup Fundraising General Solicitation

On July 10, the Securities and Exchange Commission finalized its rule on generalized solicitation for startups—effective in mid-September (60 business days after publication in the Federal...

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Will SEC Take Away Angel’s Punch?

The JOBS Act good news: SEC has ended the ban on general solicitation of capital for startup securities. …and the bad news: SEC replaced self-certification with a financial disclosure scheme that...

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Think Small Screen for More Interactive Presentations

Here’s an article from Nice Meeting, a company in our Bay Area Startup Directory portfolio. Nice Meeting provides live event technology that pushes hard-to-see Powerpoint slides to mobile devices, so...

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More BBQ Time Per Pound

More BBQ Time Per Pound Compared to Other Charcoal BrandsTechnologists routinely assure me that their latest product innovation is unparalleled, and has no competition. That statement, apart from being...

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Invoicera Joins Bay Area Startup Directory

Consultiq welcomes Invoicera to the Bay Area Startup Directory. Invoicera provides cloud-based invoicing solutions. Invoicera lets you send invoices to your clients in their chosen language and...

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NiceMeeting Introduces Second Screen Technology for Live Events

Guest post from Bay Area Startup Directory portfolio company NiceMeeting. NiceMeeting has introduced the concept of Second Screen Technology for Live Events, elevating attendee experience far beyond...

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